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"Year of the Boob"
The makers of Violet, a nutritional supplement to treat premenstrual breast discomfort, needed to spread the word that they were the solution to a problem most women assumed was just part of life.
To make that happen, we created a multi-tiered platform called Year of the Boob. YOTB included a content hub of original and curated material, as well as our 10-part video series, Boob on the Street.
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